- Apple’s first foldable iPhone is expected to launch in 2026, according to reports.
- Industry experts predict a premium pricing strategy similar to the iPhone Pro models.
- Apple’s entry into foldables could redefine competition in the high-end smartphone market.

Apple has long been a leader in smartphone innovation, but one area it has yet to explore is foldable technology. While brands like Samsung, Google, and Motorola have already entered the foldable smartphone space, Apple has taken a more cautious approach. However, if recent industry reports are to be believed, the first Apple foldable device could make its debut in 2026.
Renowned analyst Ming-Chi Kuo has suggested that Apple’s foldable iPhone might launch in the fourth quarter of 2026. If true, this means Apple’s entry into foldables will align with the iPhone 18 series launch, which is expected in September that year. While Apple remains tight-lipped about its plans, growing speculation suggests that the company is working on a device that could shake up the foldable segment.
Apple’s strategy has always been about perfecting technology before bringing it to the market. Unlike its competitors, who have experimented with foldable displays for years, Apple appears to be taking its time to refine the technology and ensure durability, performance, and user experience meet its high standards.
Apple Foldable: What We Know So Far
While no official specifications have been revealed, early reports indicate that Apple is testing different foldable designs. The device could feature an OLED or micro-LED panel, ensuring high brightness and clarity. Apple might also integrate a durable hinge mechanism to avoid screen creases, a common issue with existing foldable smartphones.
Another key aspect is software optimization. iOS would likely undergo significant modifications to support multitasking and enhanced foldable interactions. Apple’s ecosystem integration with Mac, iPad, and other devices could also set its foldable iPhone apart from the competition.
Expected Price and Market Impact
Apple’s pricing strategy has always positioned its products at the premium end of the market. The foldable iPhone is expected to cost significantly more than the current iPhone 16 Pro Max, which starts at around Rs 1,44,900 in India. Given Apple’s reputation for premium pricing, the foldable iPhone could surpass this price range, making it one of the most expensive smartphones yet.
The introduction of an Apple foldable will also influence market dynamics. Competing brands may have to rethink their pricing and innovation strategies to keep up with Apple’s approach. As foldable technology becomes more refined, more consumers may consider making the switch to a flexible display smartphone.
How Apple’s Foldable Could Stand Out
Apple has a history of redefining product categories. If the foldable iPhone follows this trend, it may introduce features that competitors haven’t explored yet. Enhanced battery life, a seamless folding mechanism, and deeper integration with Apple’s software ecosystem could be among its standout features.
Another key aspect will be durability. Existing foldable smartphones often struggle with long-term durability concerns, particularly with hinges and screen wear. Apple is likely to address these issues before launching its first foldable, ensuring a product that maintains its quality over time.
With the potential launch of the Apple foldable iPhone in 2026, the smartphone market could see another major shift. While Apple is late to the foldable trend, its approach has always been about delivering polished technology rather than being first. If the reports hold true, Apple’s entry into the foldable space could redefine expectations and set new industry standards.
FAQ
When will Apple launch its first foldable iPhone?
Apple is expected to launch its first foldable iPhone in Q4 of 2026, according to reports.
How much will the Apple foldable iPhone cost?
While no official price has been announced, it is expected to be more expensive than the iPhone 16 Pro Max, which starts at Rs 1,44,900 in India.
Is Apple too late to the foldable smartphone market?
While Apple is entering late, its strategy has always been about perfecting technology before launch, ensuring a refined user experience.