- Google is testing Gemini AI-powered video search, letting users query video content seamlessly.
- AI video search is available through Google Lens, supporting English queries for mobile users.
- Multimodal search is growing in India, with over 40% of users preferring voice or video over text.
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Google has begun testing its innovative Gemini AI-powered video search in India, allowing users to interact with videos in a groundbreaking way. By leveraging Google Lens, users can now ask questions about video content, making search more intuitive and personalized. This shift represents a significant step in how AI technology is transforming search experiences globally, with India playing a key role in these developments.
India, being the largest user base for Google Lens, is now part of an exclusive experiment called “AI Overviews and More.” This new feature is designed to improve video search functionality, making it easier for users to obtain detailed answers related to video content. While the feature is currently available only in English, it shows immense potential in reshaping how people interact with videos.
Gemini AI
Google’s Gemini AI has gained attention for its ability to answer questions about video content, which is expected to redefine video search in India. Currently available via the Google Lens tool, this feature lets users point their camera at a video and inquire about its contents. It’s part of the AI Overviews program, where users can sign up to access this experiment. However, Google hasn’t specified the minimum length a video needs to be for the AI to process and analyze it.
This feature aims to offer a more interactive experience for mobile users who rely on visual and voice-based searches. The power of AI-backed searches makes it possible to combine elements like voice, text, and video queries, giving users a seamless way to get answers to their questions.
AI-Powered Search Expands in India
India continues to emerge as a vital hub for AI developments, with multimodal search playing a critical role. Google has reported that more than 40% of users in India prefer using Gemini AI through voice and video rather than text-based searches. With this shift in user behavior, Gemini’s AI-powered video search is expected to see a high adoption rate, making search faster and more convenient for users.
The company is also planning to expand the Gemini AI’s language support beyond English, starting with Hindi. Future updates will include Bengali, Gujarati, Kannada, Malayalam, Marathi, Telugu, Tamil, and Urdu, further enhancing the accessibility of this AI tool across India’s diverse population.
Google Lens Integration
The integration of Gemini AI into Google Lens is a pivotal development, especially since India has the largest number of Google Lens users globally. Lens has already revolutionized how people search for objects by combining photos and text. Now, with video being part of the equation, Gemini AI is set to make searches even more comprehensive. This could include everything from identifying objects in videos to providing real-time insights.
Multimodal Search and Local Language Support
Since its introduction in 2021, multimodal search has been transforming how users search by allowing the combination of photos and text. Google has now pushed this further by incorporating video search. At the same time, Gemini AI is gradually supporting local languages like Hindi, ensuring that people from various linguistic backgrounds can benefit from this technology. Google has already rolled out this feature in the U.S., and India is expected to be at the forefront of its future advancements.
The introduction of Gemini AI-powered video search in India represents an exciting leap forward for AI technology. As more users shift towards multimodal search experiences, AI-driven tools like Google Lens are likely to become an integral part of daily life. The future looks promising with plans to introduce local language support, making these technologies even more accessible to the broader Indian population.
FAQ
What is Gemini AI?
Gemini AI is Google’s advanced AI model that helps users query and analyze video content through Google Lens.
How can I access Gemini AI-powered video search?
You can sign up for the “AI Overviews and More” experiment in Google Search Labs.
Which languages does Gemini AI support?
Currently, it supports English, with Hindi and other Indian languages like Bengali, Tamil, and Gujarati to be added soon.
Is Gemini AI only available in India?
While introduced in the U.S., India is one of the primary regions where this feature is being tested.